Clear, Cohesive Communications
Bobbie’s proficiencies at visual and written communications have brought value to clients and colleagues throughout her career. She brings a blend of soft and technical skills, including a solid background in print and ever-expanding knowledge of digital media.
As a creative problem-solver, Bobbie is eager to learn about the unique objectives and challenges of each project. She understands the importance of consistent branding and is a fan of clean design and succinct verbiage. She especially loves to delight stakeholders by combining disparate elements or complicated requirements into clear, cohesive results.
Bobbie Lee Lovell has spent a significant portion of her career in the marketing department of an insurance company that employs a unique affinity-based strategy. There, she serves as an in-house graphic designer and branding resource, and she sometimes writes or edits copy.
Bobbie enjoys the challenges of complex products and partnerships, and she has worked with several Fortune 500 company brands. She played a key role in rebranding initiatives through two company name changes and is currently working to update her employer's brand guidelines. During her tenure, Bobbie also worked with vendors to maintain print collateral inventories for internal print and mail centers. She has produced materials ranging from brochures to web graphics to billboards.
Bobbie’s professional experience also includes numerous freelance graphic design projects and over five years on the creative staff of a paid-circulation consumer magazine.
Bobbie’s poems have appeared in literary journals and anthologies, including From Everywhere A Little: A Migration Anthology and Bards Against Hunger: Wisconsin Edition. She belongs to the Wisconsin Fellowship of Poets, assists with the Poetry Unlocked reading series in Appleton, WI, and gives readings.
Bobbie’s poetry honors include Pushcart Prize and Best of the Net nominations. She won the WFOP’s 2023 Muse Prize and The Mill: A Place for Writers’ 2020 Janet Dee Wullner-Faiss Memorial Prize for Poetry. Her chapbook, Proposition at the Walk-In Infinity Chamber, was published in 2017 by Finishing Line Press.
Bobbie’s nature photographs are the result of converging passions for visual art and hiking, plus a desire to share the beauty she sees in the world.